link in bio strategy
creator toolkit
creator branding
Before the fanbase or the merch, speed was already part of the formula.
Max Wrist started with BMX bikes, chasing adrenaline on two wheels long before motorcycles entered the picture. When they finally did, he skipped the training wheels entirely.
“I started racing BMX bikes as a teenager. I didn’t start riding motorcycles until my late 20s, but when I started, I started fast by buying one of the top superbikes of the time (Honda CBR1000RR).”
The transition from pedal to engine came with a camera in hand and a fresh perspective.
“When I started my YouTube channel in 2015 I was the only motorcycle rider posting high speed videos at the time,” Max says. “I gained popularity right away. My first video has over 800,000 views and my second video has over 6 million views. The audience response to my social media presence was astounding so I knew I started something special.”
But it didn’t take long for that initial spark to turn into something bigger.
Find your own thing
Max doesn’t credit his success to luck or timing. He points to originality.
“There are a lot of riders copying the same content as they see others doing. You have to come up with a unique style of videos that hasn't been seen before,” he says. “I believe that's why I was so successful from the beginning. I brought a new style of motorcycle videos to the market that people had not seen before.”
That decision – to do something different – became the foundation for everything that followed. It shaped the audience, set the tone, and gave Max a lane of his own.
A homebase for the brand
Speed is central to everything Max does, on the road, online, and in the way he connects with his audience. So when it came to choosing his link-in-bio tool, ease of access mattered.
“Chirp brings all the links together to a consolidated area,” Max says.
And when your content spans bikes, gear, videos, and social platforms, having a single place to house everything makes a real difference.
His YouTube channel, however, remains the focus, as he states, “That is where the majority of my income is made.”
But it’s not the only piece of the puzzle.
“All the other links play a role of continued success on social media,” he explains – and a setup like Chirp gives each one the visibility it deserves.
To Max, the value of the link is in how easy it is for fans to find what they’re looking for.
Things like, “Riding information, gear, parts, etc.”
So, his audience doesn’t have to dig. Everything’s there. Clean. Fast. Clear.
And like the rider behind it, the link stays in motion.
What’s behind the link right now?
If you click Max Wrist’s Chirp page today, here’s what’s waiting:
- His most-watched high-speed YouTube rides, including personal updates and stories
- Official merch like hoodies, tees, and gear bags
- Quick access to TikTok and Instagram highlights
- A direct link to his Twitch livestreams for fans who want to catch him live
It’s everything his audience looks for in one place: clean, fast, and built to grow with him.
